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keyword research – seo services new York

How to perform a good keyword research

Doing good keyword research is one of the most important parts of setting up a website if you think at some point in the future you would like to monetize your creation. It is an area where many search engine optimizers go wrong and find they spend months or years trying to establish a site but it fails because of poor keyword research. In this article we are going to look at how to perform a good keyword research.

  1. Think of what you are looking to target and search it on Google. Have a look at how many results there are in total for the exact term and look down the first 10 results to see if any have an exact match domain. You could use a 3rd party tool to do this with further analysis of h1 tags and titles on the site, but simply looking is more than enough.
  2. Head over to your most favoured domain registrar and do a search for (yourkeyword).com. This will give you information on whether or not there are any exact match domains available. Having an exact match domain makes it much easier to rank high for the keyword you are targeting as this is how most search algorithms work.
  3. Do some research on how many searches the term gets a month and an idea of advertising competition as this is one of the easier ways to monetize. Head over to Google and find their external keyword tool. This little tool allows you to search for a keyword and then gives you a figure for the monthly global searches as well as your local area. This will give you information about how many people are looking for your term and also how much competition there is for adwords.
  4. Is there a good range of long tail keywords to go with the niche? This means terms such as “How can you get a (keyword). If you use a keyword scraper you should get a few nice long tails which also have a lot of searches each month. Ranking these terms is often quite easy and will help to bring in even more traffic to your website, plus give you topics you can write about to add more content to your website.

using our seo NYC packages we perform high quality keyword research for your on line campaign .

google panda – seo new york

Latest Update of Google Panda

As always the Panda has come out again to make sure all webmasters out there are attending to Google’s quality policies as they should. If you are one of those who like to keep a constant track on what the Panda is going at all times then keep reading to find out what has been found from the latest update of Google Panda. If you’ve noticed a drop or significant gain in search rankings then maybe this is why.

Content has always been a huge part of owning a website and in particular SEO. It’s been known for some time now that all of the major search engine operators have algorithms that can look at your website and judge it on uniqueness and how informative the text actually is. The Latest Update of Google Panda has emphasised on this slightly more than before.

It seems that as Google continue to update their systems and algorithms they are only going to keep looking for the most informative websites to give that extra little boost too. There are obvious reasons behind this which every blogger, website owner and reader should understand.

A website is potentially nothing without its content; in fact it is content which drives visitors in and out of your website. People use search engines such as Google to find the information they want to find. If your website has that information they are likely to stay, if it doesn’t then they will probably hit the back button straight away.

In recent years it was easier to rank a website for terms and keywords which it did not even primarily focus on, in fact you could land up on a homepage that was ranked for a keyword to find hardly any information at all. This is what the latest update has tried to attack. Essentially Google is looking to put the user experience of their search engine first, allowing users to find that quality rich content before they reach all of the spam-full, useless pages that are often easily found on the internet. So remember, keep all of your content as unique and informative as possible before the Panda gets you.

using our seo packages your site will benefit of unique content and Google panda verified .

 

video marketing for seo

 

seo NYC – What is video optimization 

 

You tube is the 2nd largest search engine on the web!

That fact almost says it all and as a web site owner who needs to boost his seo you should put a lot of effort on video marketing.

Video is a fun and easy way for users to consume your content and less boring then reading an article or a pdf report.  When you see someone talking to you in a video you get more” intimate” with him , and he gains your trust faster than someone sending you an e-mail .

When promoting a video for seo purposes you should treat it like optimizing your web page .

The video title = page title .  You should put in it your targeted keyword .

The video description = Meta description of your page.  put a descriptive information about what your video is all about and the benefits it will give to the one who watches it .

You can put a link in it to your website or offer a special deal. The first 15 seconds of your video are the most important and you have to make a big impact on the viewer to keep him interested in what you have to say .

You can distribute your video to multiple social media site and gain some quality backlinks and targeted visitors .  our seo packages offer video seo to boost your site rankings and uses this platform in various medias to connect you with potential buyers .

Seo pr marketing offers video seo services from creating your promotional video to optimizing it with your keywords and distributing it to tens of on line streaming video site to gain maximum exposure .

Videos are also a great way to put real clients testimonials on your site.

who needs a blog

Why you need a blog – seo services NYC

Relevant Content is what makes people look for in the web and if you have the right content you are on the right track. People tend to search for content that will reach their minds and give them new knowledge on topics they are interested in .
a blog for seo is the perfect platform for it .
For example if I have a new dog and it’s my first time to raise a pet in my house I will look for every little piece of content that can help me with the new problems I have like what to feed him , how to take care of the dog , what kind of training I need in order to make him feel comfortable in his new house .
A blog can give you that tool of providing relevant information to people and make them stay in your site and maybe buy your product , whether it’s a piece of content or a dog leash .
Our seo services can provide you with a blog installation and a stream of relevant content that will gain for your site authority and make it rank higher in the search engines.
You can then distribute your content in social media sites like Facebook, blogger, etc. and attract targeted visitors to you site . seo services nyc can do it for you in a professional way and save you a lot of time and money as outsourcing unique to your blog can be quite expensive .